To emoji, or not to emoji? That is the ‘brand’ question.
Last week brought a momentous personal victory for me: Bojangles launched their own emoji keyboard, Bomoji. [br][br] Brands capitalizing on emojis is nothing new. To name a few, Ikea, Coca-Cola,...
View ArticleFDA Guidelines and Social Media – A Lesson From Kim Kardashian
Move over Kim Kardashian, there’s a new social media queen in town. Last month, Taylor Swift officially surpassed Kardashian in the number of followers on Instagram. But, this is not the only blow to...
View ArticleHow to Prepare Your Holiday Content Mix
‘Tis the season for brands to recycle holiday content just like recycling Thanksgiving leftovers. But wait, we can help you think outside the Tupperware container. Step 1: Don’t be #basic. Who is...
View ArticleWhy Your Employees Are Your First (or Last) Advocates
The days are long gone in which employees might complain about their job to those closest to them. Now, in addition to privately complaining to their families and friends, your employees can broadcast...
View Article3 Major Takeaways from Internet Summit ‘15
This past November, I spent two days attending the Internet Summit in downtown Raleigh, NC. This is every digital guru’s mecca. On average, I drank a cup of coffee for every tweet I live-tweeted and...
View Article#Pinning: The State of Pinterest in 2016
As one of the token “Pinterest Experts” in the office, #pinning is a way of life. Or, it’s a way of my life. But let’s be real, it’s flat-out addicting. My personal boards range from traveling...
View ArticleA Press Release About Press Releases
IGNITE SOCIAL MEDIA ON HOW TO USE SOCIAL MEDIA FOR PRESS RELEASES Ignite Social Media has Released this Press Release to tell you about Press Releases in Social Media CARY, April 18, 2016 / Ignite...
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